Archive for February, 2012

Parliament Week Voted a Success! By KierstenSwete on Wednesday February 29th, 2012   No comments

We all know that democracy affects us- but how? Parliament Week hosted events for people of all ages to learn about the history and function of the House of Parliament from the history of bonfire night for ages 5-11 to a half-day event on how to plan and operate a political campaign.

This was the first time Parliament Week was held. It ran from 31 October to 6 November 2011, not only in London, but throughout the UK, Wales, Scotland, and Northern Ireland. The theme of the week was ‘Stories of Democracy’. Some of the events, such as Hansard Society Young People’s Question Time were geared towards getting the younger generations involved with politics in a fun way. During this time, the youth got to quiz members of Parliament of the events of the day. It was also the first time BBC Question Time was broadcasted from The House of Parliament itself!

Check out what people had to say!

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Social Media Week Goes Out In Style! By KierstenSwete on Monday February 27th, 2012   No comments

Psychology of being online. Live Google hang out. Sex, love, and social media. This is only the beginning of what happened at the biggest Social Media Week in London yet. With over 15,000 attendees for 180 talks and panels all across London, all facets of social media were covered. Anyone hoping to break into social media was there, as well as experts who have been in the field for ages.

In only three years, Social Media Week has expanded to 21 cities including Los Angeles, Rome, Paris, Berlin, and Hong Kong. It’s a major networking event, as well as a place to discuss how social media has impacted the world, and what the future of it might be.

If you missed out on the events, don’t worry! Catch up on Livestream! They have events from not only London, but from all over the world!

We were able to attend the fabulous closing party, where we caught up with sponsors such as Phil Ryan of 3 Monkeys Communications and Francesca Heath and Lauren Macready of Chinwag, and people who attended events. Check out what they had to say!

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Viadeo opens a new office in Africa! By KierstenSwete on Monday February 20th, 2012   No comments

When you think of Casablanca, what comes to mind? Exotic, romantic, and Humphrey Bogart? Now, you can also associate it with Viadeo!

Viadeo have just announced they are opening a second office in Africa (it’s first in Senegal). With a growing GDP, Africa’s emerging market has potential, not only with new members, but also with adding revenue. Morocco especially has a growing number of professionals who will benefit from Viadeo’s professional networking platform.

Viadeo is already a global power. In China, Viadeo is currently bigger than Linkedin! They also have offices across Europe, USA and Latin America. In the PR announcement above, Dan Serfaty, CEO of Viadeo, says that they have confidence in the African market and marks their success on Viadeo’s ability to understand the differing cultures and adapt their business to what the local markets need.

Here’s looking at you, Viadeo!

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Sheila Marcelo talks about Care.com launching in UK! By KierstenSwete on Monday February 20th, 2012   No comments

Social networks have evolved from AIM to Myspace and now to Facebook. They connect the world and make things like catching up with old friends and stalking ex-boyfriends easy.

Entrepreneur Sheila Marcelo found a way use this new media technology for the greater good. A mother herself, she realised families need all kinds of help, which led her to create Care.com, a site that connects families who need services such as childcare, senior care, pet care, and house care with caregivers.

With Care.com, you create an in depth profile to explain what exactly your needs or skills are, which ensures the best fit for everyone. Like a Facebook profile, you can upload pictures and videos and send messages to people you think would be best for the service you need.

Care.com also provides background checks, recommendations for caregivers, and a special “Mom force team” who give reviews. It also provides tips for interviewing a possible candidate and other safety tips so you can feel comfortable when you hire a caregiver.

As for Sheila’s advice to women, she says you need to let go of perfection. Nobody can be the perfect mom or the perfect businesswoman and it’s about finding a balance in your life. Her trick is to end the day thinking about three positive things that happened- an exercise she’s now passing on to her children.

I caught up with Sheila when she was visiting London. She spoke to me about the soon-to-be-launch of uk.care.com (please excuse the background music!). Watch the video above to find out more and check out her blog here sheilamarcelo.com!

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Young Hot Entrepreneur Needed to Star in video for free flight to NY this Sunday! By AnastasiaEmmanuel on Wednesday February 15th, 2012   2 comments

Are you a young, hot ,stylish entrepreneur with a penchant for traveling? Or maybe a tech savvy travel blogger, passionate about the best way to travel?

Do you mean business and want a free return flight to NYC leaving this Sunday, hotel right by Times Square,and returning on Tuesday?
If so, then all you have to do is let us film you as you take your journey.

We are looking to show you how to travel in style and at complete ease. Whether for buisness or pleasure, traveling can be, at best a bore, at worst a complete inconvenience.

We will show you a better way to travel – in complete comfort, with Free, fast Wifi, and in style…all at your fingertips. You don’t even need your wallet – Just a smartphone.

Free flight and accomodation in a very cool, new age hotel right in the heart of the Big Apple. Get in touch if you are interested. Drop us an email on chloenicholls@newspepper.com or Tweet us at @NewspepperHQ or @TechfluffTV and you could be on your way to the city that never sleeps!

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Newspepper is announced as an official media partner of Social Media Week London! By Chloe on Tuesday February 7th, 2012   1 comment

We’re excited to announce that our sister company Newspepper is an official Media Partner of Social Media Week 2012 which is happening across London next week. If you are an Event Organiser, then get in touch with chloenicholls@newspepper.com for a special discount rate. It’s a great way to create buzz at your event, and you can use the video to show others what they missed!

Newspepper is a global online media platform producing content for the Internet. Their unique model of training students and graduates in media ensure they get paid, on the job experience and their clients receive high quality, low cost media services. Clients include Facebook, BBC, The Telegraph, Channel4 and PayPal.

You can watch the video above which gives you ‘a taster’ of our services. We covered the Tech Party on the last night of the festival for our client Viadeo!

If you are interested in taking advantage of this special offer please quote ‘SMW12′ for 10% off their Half-day Event Report service (Event lasting up to 4 hours) T&Cs apply.

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New study finds that Facebook is worth £2.2bn to the UK economy! By KierstenSwete on Monday February 6th, 2012   1 comment

Facebook Initiatives 2012 – Final Cut from Newspepper on Vimeo.

How many hours a day do you spend on Facebook? Why do you sign on? Catching up with friends? Procrastination? Bored at work?

A new study from Deloitte has revealed that Facebook UK injects a size-able £2.2bn into the UK economy and that over 35 000 jobs are supported directly via the platform. No longer is the site used solely for Farmville, fraping and poking, and with over 800million people logging on everyday, it is also one of the best available social media marketing tools to shout about your business!

Facebook has never tried to quantify the platform before, and following these latest findings, Facebook UK has now launched various initiatives to help jump-start our economic climate.

For small companies it’s a way to advertise on a global scale. Through Facebook and its Ad Boost program, small businesses are being given the opportunity to get the word out on their products. The success of businesses such as Farfetch, Morphsuits, and Cake Pop Princess, featured in the promo video above – made by our sister site Newspepper.com, demonstrates the impact Facebook can have on small business.

So, next time your boss catches you on Facebook, you can say you’re just trying to help support the economy!

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